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Asiana Airlines of the Republic of Korea has pledged to promote
Vietnam’s central region heritage sites on its international flights.
This is major focus of the project, “Promoting World Heritage sites in Vietnam’s
Central Region” launched on May 8 in the Quang Nam central province’s Hoi An
ancient town.
The project, funded by Asiana Airlines through the Korean National Commission
for UNESCO (KNCU) and UNESCO Hanoi office, aims to connect three World Heritage
sites in the region, including Hue Monuments Complex in Hue city, Hoi An ancient
town and My Son sanctuary in Quang Nam province.
Asiana Airlines will also fund solar energy lighting systems at all three sites,
with the system in Hoi An scheduled to be put into operation this year.
At the launching ceremony, Tran Minh Ca, Vice Chairman of the Quang Nam
Provincial People’s Committee, spoke highly of the support from Asiana Airlines,
which launched a new route in December, 2011 linking the RoK capital, Seoul with
Da Nang . He expressed his belief that thanks to the Asiana promotion, the world
heritage site in the central region will be broadly presented to international
tourists.
Ca said that with Hoi An ancient town, My Son Sanctuary and Cham Islands
Biosphere Reserve, the province has received strong cooperation and support from
international agencies, organisations and individuals on heritage site
conservation and sustainable tourism development.
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